The first TV ad to be broadcasted in the UK was on ITV on September 1995, Which advertised Gibbs SR Toothpaste.The Current Record Price for and Ad in the UK is £250,000 for a 30 second slot after Britain's got Talent.
Advertising in the UK is Cheaper than Advertising in the USA because the population is smaller in the UK and the odd's of adverts on the USA television actually being sold is more.
For Digital TV Recorders ,such as SKY, have a massive impact on adverts because they gain a massive profit for selling slots for adverts.
What Does Product Placement Mean?
'A form of advertising (usually not involving ads) in which branded products and services are noticeable within a drama production with large audiences. Product placements are presented in way that will generate positive feelings towards the advertised brand and are implemented, mentioned, or discussed through the program. This enables the audience to develop a stronger connection with the brand and provides justification for their purchase decision.' From http://www.investopedia.com
A few examples of Product Placement is like in a Comedy programme mike and molly they may eat a certain food with the packaging e.g Doritos.And in Action films ,such as James Bond, can involve sorts cars such as a Brand new Porsche.
Very good research Nick. You have done well to put the answers in your own words. Next time try and add in even more pictures to make your work more visually interesting. Well done!
ReplyDeleteINSTITUTIONS = B+