The phrase "Film marketing" means the planning and the madness of working out all the cost of things....I think!
Film posters include an image or a symbol to describe or show what the film is about.They should include a main colour which stands out from the background.This will grab the audience's attention and the image will be the Focus point.The title should be Bold and the description should be Short and Snappy and tell the audience what the film genre is e.g Comedy,Horror ect
Film Marketing is everything a company does or makes to promote the film they have made. For example, they make posters, trailers, toys etc.. They do this, to encourage people to see their film, so they can make money.
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